LYB and AEPW: Collaborating for a more sustainable future
Collaboration in action: Scaling solutions to help end plastic waste
Addressing plastic waste requires more than individual action. It requires collaboration, aligned strategy and scalable solutions that work across regions, industries and value chains.
In this episode of the LYB Podcast, Tracey Campbell, executive vice president of Sustainability & Corporate Affairs, and Jacob Duer, president and CEO of the Alliance to End Plastic Waste, come together for a conversation on how value-driven partnerships can unlock global impact.
Together, they discuss why sustainability must be embedded into business strategy rather than treated as a standalone initiative and how collaboration enables systems-level change. The conversation highlights real-world examples of how organizations can work together to drive progress, including Project STOP in Indonesia, which brings communities, governments and companies together to improve waste management infrastructure and reduce plastic leakage into the environment.
Tracey and Jacob also explore the importance of moving proven solutions from pilot to scale, emphasizing that no single company or sector can solve the plastic waste challenge alone. By aligning purpose, expertise and resources, partnerships like the Alliance to End Plastic Waste help accelerate circular economy solutions that deliver lasting impact at the community and global levels.
The episode serves as a reminder that protecting the planet starts with partnership and that meaningful progress is built through long-term commitment, shared responsibility and action.
Host: Deepi Sidhu, Content & Social Media Manager, Sustainability & Corporate Affairs
Guests: Tracey Campbell, executive vice president of Sustainability & Corporate Affairs; Jacob Duer, president and CEO, Alliance to End Plastic Waste
Duration: 38:00
Release Date: 12/17/2025